Buy Local in Downtown Appleton
When it comes to shopping, the locally-owned retailers along
College Avenue have a variety of unique offerings guaranteed to
make sure you'll find what you're looking for.
From boutique clothing and beauty salon services to music
stores, the Shops on the Avenue are a great way to support the "buy
local" theme. They also play a key role in making the Fox Cities
"Wisconsin's Shopping Place."
Choose from a wide variety of shopping venues with our
eclectic mix of retail spaces: